Amazing success of the latest smartwatch of the Cupertino company.
In the second quarter of 2021 the smartwatch market was dominated by Apple Watch Series 6 , the latest addition to the Cupertino company and which in a few days will pass the baton to the new generation.
According to the latest research conducted by Strategy Analytics , shipments of smart wearables increased by 47% compared to last year (Q2 2020, therefore), for a total of 18 million units. Well, 52% of the market share was won by Apple.
As for the Cupertino-based company, the growth compared to last year is 46% : 9.5 million units shipped in Q2 2021 (6.5 million in Q2 2020).
Apple continues to hold half of the market and keep the competition at a distance. Apple Watch Series 6 is the most popular smartwatch in the world, thanks to the design, the user experience on a small display and the growing number of health and fitness applications.
In second place in the ranking compiled by Strategy Analytics is
Samsung , which in Q2 2021 holds 11% of the market share.
For the South Korean company, a growth of 54% compared to last year, with 2 million units shipped.
Apple Watch Series 6 was launched in September of 2020. Have you bought it?
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